Why Messenger Bots?

Facebook Messenger Bots are completely changing the internet marketing game. No longer is it the day where you HAVE to rely on sending people to your website. 

You can now run Facebook Ads directly to a messenger bot and subsequently you can capturing the lead without the lead even leaving Facebook. 

This lowers the risk of leads leaving your page(s) before taking any action.

Another HUGE benefit of Facebook Messages, is that it is reasonable to expect 70-80%+  open rates on messages sent through messenger bots. 

You can even now accept payments through a ManyChat Messenger bot. 

I truly believe Facebook Messenger Bots are truly the next generation of Marketing Automation.

So how can you incorporate these Messenger Bots with your existing online marketing automation strategy?  

Using Them With Infusionsoft:

In this tutorial I’ll show you how you how to add your ManyChat Subscribers to Infusionsoft and how you can send messages on Facebook Messenger through Infusionsoft’s campaign builder using ManyChat.

This integration works using a combination of Zapier and Infusionsoft tags which will fire off ManyChat Sequences when ever a tag is applied.  

By doing this you can build a multi-channeled communication approach that is in sync with each other. 

Video Tutorial: 

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What You’ll Need For This Is:

  • Infusionsoft as a CRM/Marketing Automation Platform (If you don’t have it already click here) 
  • ManyChat as a messenger bot platform  (If you don’t have already click here
  • Zapier as the integration between the two (If you dont have already click here

Note: Even though this tutorial is about using ManyChat with Infusionsoft… you can essentially do the same thing using Active Campaign. 

Hope this Infusionsoft video tutorial helps.  If it did or if this inspired any new marketing automation ideas please leave us a comment below with your thoughts!

By Stephen Prior / Jun 14, 2018 / 2 Comments
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